Embedded finance is disrupting the financial services landscape by seamlessly integrating transactional products and services directly into non-financial platforms. This innovative strategy allows businesses to offer personalized financial solutions to their users within the context of their existing journeys. By removing friction and improving use

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The finance industry is a dynamic and complex ecosystem comprised of a diverse range of actors. Some of the influential players include established brokerage firms, which mediate large-scale deals across various markets. These institutions often provide a portfolio of products such as investment banking, trading, and asset management. Additionally